HealthLinks Magazine Jan/Feb 2024

10 | HealthLinksSC.com Issue 13.1 Publisher CULLEN MURRAY-KEMP [email protected] Managing Editor LISA BRESLIN Associate Editor AMY GESELL Copy Editor BRIAN SHERMAN Art Director KIM HALL Webmaster GEORGE CONKLIN Sales Manager MANDY WILLIS [email protected] Writers Senior Media Consultant MARTHA SPILLANE [email protected] Photographer JENN CADY [email protected] Distribution Manager CAROL CASSIDY Administration & Bookkeeping GINGER SOTTILE Distribution U.S. Post Office, Harris Teeter, Publix, CVS, Food Lion, Medical Offices TO ADVERTISE IN HEALTHLINKS, PLEASE CALL 843-732-4110 MEDICAL MARKETING GROUP HealthLinks Magazine reserves the right to refuse advertisements. Acceptance of advertisements does not imply the service or product is recommended or endorsed by HealthLinks Magazine. No part of this publication may be reproduced in any form or by any means, electronic or mechanical, including photocopying, recording or by any information storage and retrieval system, without written permission from Medical Marketing Group, LLC. Medical Marketing Group 4 Carriage Lane, Suite 107, Charleston, S.C. 29407 843-732-4110 • [email protected] MAGAZINE PUBLISHER'S NOTE ISABEL ALVAREZ ARATA LISA BRESLIN AMY CONNOR AMY GESELL L.C. LEACH III COLIN MCCANDLESS JANET PERRIGO JIM RADA JR. MOLLY SHERMAN MICHAEL VYSKOCIL LISA WACK KATHERINE WATERS Scan to discover our other HealthLinks platforms! Each time I sit down to my computer to write this publisher’s note, I strive to say something meaningful or inspiring. I try to deliver a message that draws from my life’s experiences and that will resonate in a positive manner with those who read this column. This note had all the makings of a New Year’s resolution message like “The new year offers us a blank canvas where we can repaint our self-portrait with brushstrokes of better diet, more exercise and a renewed focus on mental health.” While there's certainly inspiration in the notion of new year, new you, I’m almost certain our readers have heard this message before and will inevitably see it this January on millions of Instagram feeds and health blogs. I believe we should always strive to be the best version of ourselves, but, for me, this year, that doesn’t mean five weeks of crash dieting and rigorous exercise. I will not be eating 18-wheelers of kale and pine nuts, nor will I break any records on my Peloton bike. Heck, it may take me until summer 2024 before I find the time to see my therapist again. And frankly, I’m OK with all of that. Rather than committing to a new, better me, I will be working on reframing my perspective of myself. For my entire adult life, I’ve struggled with self-criticism and self-doubt. My shortcomings and failures appear crystal clear, while my accomplishments exist as afterthoughts at best. My frail ego exists almost exclusively on external affirmations from colleagues, friends and family. “True confidence” was a concept my late father worked diligently to instill in me as he saw through my boisterous facade growing up. The self-deprecation came to a point this fall when we made the decision to, after five years, discontinue printing our sister magazine, HealthLinks Upstate. I pressed myself to think of this not as a failure but as an opportunity to refocus our efforts and keep up with a changing media and health care landscape. The internal dialogue didn’t cooperate. As a leader, I did my best to internalize my emotions and not let my team or family see the hollowness that was forming inside. I told myself to stay the course, but the problems seemed to mount faster than the solutions. Eventually, I realized that I could no longer neglect my history of personal and professional success. I had to rewire my brain and my thought processes to see that I had brought good not only to my life but to the lives of those around me. This year, let’s make a commitment to self-appreciation and trusting our intuitions. While we always strive to be the best version of ourselves, it’s about time to recognize that we are more than good enough just as we are. It’s a new year and the same old us. And that’s a great thing. Cheers to Good Heath, Cullen Murray-Kemp, Publisher Cullen Murray Kemp

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