www. Char l es tonPhys i c i ans . com | www.Hea l thL i nksChar l es ton . com | 79 guidelines, establish targets for promotions and raises and prevent biases and discrimination because the metrics are taken directly from customer feedback,” Dr. Schimpf explained. Clients and customers can also see their feedback used to enhance and improve their customer experience and can play a part in rewarding their favorite staff members, which encourages more thorough and enthusiastic reviews. Loopit’s database of service providers includes more than 30 health and wellness categories with professionals across various specialties, including medical doctors, med spas and fitness studios. From prenatal yoga and massage to nursing homes, long-term care facilities, hospice and everything in between, Loopit has something for everyone. The platform features providers of all sizes, welcoming hospital networks such as MUSC that serve more than a million patients annually as well as individual personal trainers who work with a few dozen clients. In many ways, Loopit levels the playing field for all types of providers, giving businesses equal exposure and allowing consumers to find what works best for them regardless of the business’ annual revenues or marketing budget. Loopit’s mission is to help consumers discover local health and wellness providers by using better information. It does so by promoting local businesses of all sizes, educating the public and encouraging consumers to improve their health, attain their fitness goals and live their lives more fully. Charleston is at the center of Loopit’s initiative, but the social network is branching out throughout similar-sized cities in North Carolina and South Carolina, including Greenville, Raleigh, Hilton Head and Myrtle Beach. The best part is that Loopit’s many features are currently available to both businesses and consumers at no charge. A premium model is in the works and promises to offer additional benefits. SPONSORED MEDICAL CONTENT To learn more about Loopit, visit goloopit.com, or download the Loopit mobile app from the App Store or Google Play.